Unlock the secrets to maximizing your revenue and profitability with a centralized and adaptive payment infrastructure.
If you’re leading a business aiming to scale regionally or globally, one thing is certain: you need an agile and flexible payment platform.
But how does this infrastructure adapt to your specific business needs? Read on to find out...
In the fiercely competitive e-commerce landscape, your payment strategy must be a central pillar of your business decisions. How do you deliver frictionless, tailored payment experiences while bolstering security? Two key factors stand out:
First, offering a broad spectrum of payment options is crucial—your customers should be able to pay their way. Beyond that, ensuring that transactions are processed with high approval rates and minimal fraud is essential for achieving secure and sustainable growth.
To make this happen, seamless integration with various payment ecosystem players (payment methods, acquirers, processors, etc.) and robust fraud management are critical for scaling and securing your operations.
For many businesses, these requirements—entailing technical complexities and additional investments—become roadblocks that hinder growth and limit profitability.
How does DEUNA solve these challenges? Our flexible payment infrastructure is a game-changer. Here’s how:
1. Access a unified ecosystem with 200+ payment solutions through a single integration.
2. “Orchestrate” transactions across multiple providers smartly without a single line of code, based on various parameters tailored to each business’s needs.
Curious about how it works and what you can achieve?
Core solutions for enhanced and customized payment experiences:
Establish rules or conditions to intelligently “route” transactions to providers with the best approval rates and processing fees, directly impacting your profitability.
You can create flexible, dynamic rules based on various parameters, from the customer’s geographic location to the payment method, transaction amount, or risk level (among many others), selecting the most suitable PSP for each type of transaction.
For example...
When selling globally, you can intelligently route transactions to local PSPs based on the market, ensuring smooth payment experiences with higher success rates and optimal processing fees.
Deploy anti-fraud engines with a click or add an extra validation layer to boost your approval rates and enhance your customers’ experience.
For example...
You can exclude transactions from loyal customers from fraud checks, eliminating unnecessary friction, or enable additional security layers (such as 3DS) exclusively for high-risk transactions to safeguard against fraud.
When selecting a new provider, many may offer similar services. But how do you determine the best fit for your business?
DEUNA, already integrated with multiple PSPs, acquirers, and anti-fraud solutions, allows you to run A/B tests to make agile, data-driven decisions.
For example...
Run performance tests between two payment processors to identify—after a defined period—which one delivers superior approval rates or is more cost-effective.
With DEUNA, from a centralized console or via APIs, you can perform partial and full refunds, partial and full captures, and transaction cancellations. This capability ensures efficient transaction management and provides a consolidated view of all payment operations.
At DEUNA, we’ve witnessed clients across various sectors and regions leverage these strategies to tailor their payment experiences. In many cases, this has led to approval rate increases of over 30%.
By alleviating the workload on your tech, finance, tax, and payments teams, they can concentrate on critical decisions that drive your product and business strategy.
Ready to revolutionize your payment infrastructure?
